About Us
The Shore Family started making wine in 1998, sharing equipment with three other wineries in a converted apple barn in See Canyon above Avila Beach. Since then we’ve shared winemaking facilities in San Luis Obispo, Santa Maria and now Paso Robles.
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We developed our first vineyard in Paso Robles in 1999 but later sold it and in 2005 purchased our estate vineyard on San Marcos Road , six miles north of downtown Paso Robles, just west of Highway 101.
We grow 24 acres of wine grapes - Syrah, Mourvedre, Tempranillo, Cabernet Sauvignon, Grenache Noir, Tannat, Petite Sirah, and Cabernet Franc.

We make our wine at In Vino Veritas on the north side of Paso Robles. We own our sorting table , crusher/destemmer and wine press along with approximately 540 barrels with racks filled with wine.

In March 2006 we opened our tasting room on the park in downtown Paso Robles. We’re open 7 days a week 11 -7 . Please come visit.

Most of our wine is sold from our tasting room or wine club. We are in a few restaurants and wine shops. We have wine tasting 101 classes periodically or by appointment. We also present winemaker dinners throughout the country upon request. Come visit us on March 17th for our 4th Anniversary celebration.

In September of 2009 , right at the start of harvest, Bob Shore was seriously injured in a tractor accident. He is now walking again and almost fully recovered. We thank you all for your great support these last few months!


Owners: Bob & Tanis Shore, Brianna Shore, Jason Shore
Winemakers: Bob and Chris Rougeout
Tasting Room: Brianna
Computer/ Tech Support, Wine Club : Jason
Grape Growers: Estate-Bob, Oscar Pacheco